Saturday 28 March 2015

Information Overload



Information overload is a very real thing.
Even if you don't want that infomation
I never much cared for tabloid media news but in this switched on world of trending posts and clickbait fodder, it's increasingly hard to ignore pointless drivel.
A week ago, if you asked me who Zayn Malik was, I would have stared at you blankly.
Now, through relentless media hype, I know that he is in the band One Direction.
Except he's not, as he's leaving.
My fascination with the subject ended before I wrote any of that.

The current media hype in this country is the suspension (now sacking) of Top Gear presenter Jeremy Clarkson following a violent outburst during which he punched a producer.
The two stories have merged.
This has resulted in endless satirical pictures:

This is one of many such 'amusing' memes...

My point is that I don't want to know or care about the events in the lives of Mr Malik or Mr Clarkson :
Neither of them impact on my world, but it seems as though such things are becoming commonplace.
I mean purely in terms of demographics, is there a crossover audience for Jeremy Clarkson and One Direction , because I doubt it.
So the point is..?.
Add caption

These images are used for educational purposes


Of course, a common piece of advice these days is that if you don't agree with something, just move on.
That's the nature of the online world: and in fairness, I have no opinion on 1-Direction, or infact, any such popular combo, but I resent being swamped with electronic spam reminding me endlessly of their continued existence.
And whilst I'm ignoring them, we get this warped crossover moment, and I swear I can see the machinations of hell at work.
It's trivial, it's pointless, and it's in your face.

Whatever happened to - gasp- news ?

Information overload is a very real thing: the figures below are taken from analysis by GoGulf  :

Every Sixty Seconds
168 million emails sent
694,445 Google searches
695,000 Facebook status updates
370,000 Skype calls are made
98,000 tweets on Twitter
20,000 new posts on Tumblr
13,000 iPhone apps downloaded
6,600 new pictures on Flickr
1,500 new blog entries posted
600+ videos posted totalling over 25 hours duration on YouTube
 These figures are for the U.S.A.
Of course it's important that we have the opportunity to switch our brains off occasionally, for fear of overheating - especially in the 24/7 info culture we currently embrace.
But do we switch off?
An incoming text makes a noise or vibration on your smartphone - do you check ?
How long can you resist the allure of 'The Book of Face' - a friend of mine has even given it up for Lent !
Sign of the times, or a real addiction ?



Apparently the average Farcebook user spends 7 hours and forty - five minutes online with FB every month.
In my mind, I see  a chap with a stopwatch and a notebook following someone from room to room.

Unsettling, isn't it ?

Exactly, and on that note, we should all write to our collective MPs.
Or just 'like' the form...

This timewasting trivia brought to you by me.

Thank you !








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